Business Plan Template: A Practical Framework for Creating Your Business Plan, business plan outline template.

Business plan outline template

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  • No blank-page paralysis. A blank page can be intimidating to even the most seasoned writers. Using an established framework and guidelines can help you get past the inertia of starting your business plan, and it allows you to skip the work of building an outline from scratch. You can always adjust a template to suit your needs.
  • Guidance on what to include in each section. If you’ve never sat through a business class, you might never have created a SWOT analysis or a balance sheet before. Templates that offer guidance—in plain language—about how to fill in each section can help you navigate sometimes-daunting business jargon and create a complete and effective plan.
  • Knowing you’ve considered every section. In some cases, you may not need to complete every section of a startup business plan template, but its initial structure shows you you’re choosing to omit a section as opposed to forgetting to include it in the first place.

A business plan can be as informal or formal as your situation calls for, but even if you’re a fan of the back-of-the-napkin approach to planning, there are some key benefits to starting your plan from an existing outline or template.

The easiest way to simplify the work of writing a business plan is to start with a business plan template.

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Business plan outline template

This free business plan template includes the following sections:

In our business plan template, each section includes an overview of the most important information to cover and guidelines on how to approach writing and researching each one.

Although even the best-crafted plan may not survive its first contact with reality, the act of planning is still invaluable for any business owner.

Business plan outline template

We'll also send you updates on new educational guides and success stories from the Shopify newsletter. We hate SPAM and promise to keep your email address safe.

  • No blank-page paralysis. A blank page can be intimidating to even the most seasoned writers. Using an established framework and guidelines can help you get past the inertia of starting your business plan, and it allows you to skip the work of building an outline from scratch. You can always adjust a template to suit your needs.
  • Guidance on what to include in each section. If you’ve never sat through a business class, you might never have created a SWOT analysis or a balance sheet before. Templates that offer guidance—in plain language—about how to fill in each section can help you navigate sometimes-daunting business jargon and create a complete and effective plan.
  • Knowing you’ve considered every section. In some cases, you may not need to complete every section of a startup business plan template, but its initial structure shows you you’re choosing to omit a section as opposed to forgetting to include it in the first place.

A business plan can be as informal or formal as your situation calls for, but even if you’re a fan of the back-of-the-napkin approach to planning, there are some key benefits to starting your plan from an existing outline or template.

The easiest way to simplify the work of writing a business plan is to start with a business plan template.

Thanks for subscribing. You’ll start receiving free tips and resources soon. In the meantime, start building your store with a free 14-day trial of Shopify.

Business plan outline template

This free business plan template includes the following sections:

In our business plan template, each section includes an overview of the most important information to cover and guidelines on how to approach writing and researching each one.

Although even the best-crafted plan may not survive its first contact with reality, the act of planning is still invaluable for any business owner.

Business plan outline template

  • 4 different themes, each of them with 525+ unique slides, 3 aspect ratios and 99 color schemes
  • A4 version, ready to print
  • 100% customizable
  • easy editable charts, edit all charts using Excel

Having access to that many digital assets is fantastic if you need it. If you just need a single item, choose GraphicRiver. There are thousands of premium templates and other creative necessities available to buy.

A five-star rating means customers love it. User pointspread says:

Here's a fundamental view on business plan PowerPoint presentations. Removing extraneous elements leads to success. Focusing on three key metrics instead of five "kind of important" data points is crucial to the success of a business case PowerPoint plan.

10. Bundle 2 in 1 Business Plan PowerPoint Template

Business plan outline template

You may be tempted by a business plan PowerPoint template free online. Don't be fooled. Free business plan PowerPoint templates don't offer the same quality and ease of use.

Remember: when you use business case PPT templates, you don't have to use every slide. Instead, focus on a few key slides that support your specifics. Let's update this one to match our business.

If you're talking about a business, then you're talking about numbers. Don't overlook this slide design trend, use infographics in your business plan presentation PPT.

Business plan outline template

This beautifully designed Business Pitch template, vetted by savvy investors who’ve said YES and NO to thousands of pitch offers, will increase your chances of investors asking to see your pitch.

“A lot of business plan templates aren’t thorough enough to satisfy the questions investors and lenders will have. LawDepot offers a template that dives into marketing, SWOT (the internal strengths and weaknesses of your organizational structure), product/service research and competitive analysis. These are all necessary components that not all free templates cover.”

“Send me your pitch.” Ahhh … four magic words entrepreneurs everywhere long to hear.

By presenting a potential lender with a business plan that meets your state requirements, you show that you have done your research — and this shows the financial institution that you are serious. You can select your state and start building your business plan using Rocket Lawyer’s template here.

2. Slideshop Business Pitch template

Business plan outline template

Whether you are pitching investors for a funding round, applying for a traditional small business loan, or self-funding, you need a rock-solid business plan to lay out your vision and map out the steps required to create a successful business.

“Many new business owners aren’t aware of the lending requirements as they pertain to the state in which they will be based out of. The online tool from Rocket Lawyer is very helpful, especially for those that need a business plan specifically for securing funding.”

Editor’s note: Get PowerPoint and other proven Microsoft Office products with Microsoft Office 365 from GoDaddy. Plans are simple to set up and include GoDaddy’s award-winning 24/7 support.

Business plan outline template

  • Facebook - Organic impressions + ads to get new brands and marketing experts signed up ->lead generation and sales
  • Instagram - Organic impressions + engagement aimed at marketers
  • LinkedIn - Organic engagement + traffic for brand growth

  • What industry-relevant experience do you possess?
  • What kinds of campaigns have you previously managed?
  • Can you show me some examples?

I recommend deciding on 4-5 formats and testing them out for a few weeks.

This strategy is based on the perceived value of your product. So a great example here is a company like Apple that prices its products significantly higher than its competitors because of the perceived value they provide.

4. Analyze your social data

Business plan outline template

Of course, things will change and your plan will change as well. But as long as you are using a good marketing plan outline you will have your next month’s tasks written down and your work will become that much more effective.

This strategy involves setting a high price and then lowering it as the market evolves. A lot of tech products have a high price when they first launch in order to maximize profit and increased their perceived value.

We’ve already created a really easy-to-use marketing plan template, which you can get - here.

Here are the three top elements of a really effective marketing team.

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